Journal Title：Journal Of Sport Management

The sport management industry is growing by leaps and bounds, with an explosion in research projects, texts, and university programs. As the field continues to rapidly evolve, it’s imperative for sport managers to keep abreast of the latest developments. The peer-reviewed Journal of Sport Management (JSM) is your key to staying on top of current issues and trends in this dynamic field. An official journal of the North American Society for Sport Management, JSM brings you thought-provoking editorials, research articles, and reviews that examine a number of areas as they relate to the management, governance, and consumption of sport, such as: organizational theory, behavior, and strategy; sport operations; marketing, consumer behavior, sponsorship, advertising, and licensing; media, communications, and public relations; sport tourism; facility and event management; and gender and diversity.

体育管理行业正在突飞猛进，研究项目、文本和大学课程呈爆炸式增长。随着该领域的不断快速发展，体育管理者必须跟上最新的发展。同行评审的体育管理杂志 (JSM) 是您掌握这一动态领域当前问题和趋势的关键。作为北美体育管理协会的官方期刊，JSM 为您带来发人深省的社论、研究文章和评论，研究与体育管理​​、治理和消费相关的多个领域，例如：组织理论、行为和策略；体育运营；营销、消费者行为、赞助、广告和许可；媒体、通讯和公共关系；体育旅游；设施和活动管理；以及性别和多样性。